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Hello! I am Victor. Successful story creator for hospitality businesses, architect, interior designer, entrepreneur, vlogger and TV moderator.

20
year experience in interior design for HoReCa and residential
600
million euros total investment value in completed projects
527
finalized interior design projects
211
restaurants and hotels launched in 7 countries
22
international awards
80
episodes on YouTube
80
specialists trained
About me

What
I Do.

Soon: hospitality management group. Behind the Truly Memorable Hospitality Experiences.

Turnkey restaurant businesses: the road from a good idea to a restaurant that manages to make a profit

I founded Hype Project as a response to the demand for contemporary statement houses.

On my vlog, I weekly share my experiences, knowledge and things that inspire me.

I conceived the first course in Romania about business in interior design.

Video production company specialized in vlogging, commercials and videos for YouTube, TikTok and instagram.

Soon: hospitality management group.

Behind the Truly Memorable Hospitality Experiences.

Creators of immersive enviroments designed to stimulate the senses, offering captivating escapes from the ordinary.

Turnkey restaurants

Grosu Art Studio

Turnkey restaurant businesses: the road from a good idea to a restaurant that manages to make a profit even during the pandemic passes through the Grosu Art Studio office. For 20 years, I have created successful stories for the hospitality industry, in Romania and worldwide.

I take charge of all the project phases, from market analyses, concept, interior design, menu creation, branding, launch and promotion after-launch. Do you want to open a restaurant and failure is not an option for you? Or do you already have a restaurant that badly needs an upgrade? Whatever the case, let's have lunch!

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Architecture & High-end residential interior design

I founded Hype Project as a response to the demand for contemporary statement houses, with timeless design and high-end solutions, 100% custom.

The all-inclusive interior design and architecture office signs luxury residential projects all over the world, from Thailand, Russia, Romania, to USA. Are you ready for the next level of living?

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Hype Project

Essence

Penthouse

This penthouse reflects our vision of today’s luxury design: thinking, attitude, exclusive feeling. We took over the penthouse when the block was under construction and remade the complete compartmentalization, to benefit from the full orientation of the spaces. The light colors create the relaxed atmosphere of a seaside vacation.

Hype Project

Lake

House

A minimalist villa opening onto Lake Siutghiol in Constanța, built from scratch and designed by Hype Project - architect Victor Grosu and architect Adrian Ianculescu. The high-end kitchen and dining furniture is from Poliform and the architectural lighting solutions from Design Radar.

Hype Project

RC

Penthouse

A 210 sqm penthouse, located in Northern Bucharest. The day area is raised on a podium and furnished with Poliform furniture that exudes luxury and sophistication. The overall theme for this interior design is modern luxury with a focus on clean lines, high-quality materials, and a calming color palette. Accents of rich, deep hues like navy blue and rust orange are incorporated for depth and contrast. The bathrooms adorned with Antonio Lupi fixtures and Gessi fittings are a blend of modern design, luxurious materials, and innovative technology.

Breaking

NEWS

One can have fun on construction sites and in high-end restaurants’ kitchens. On my vlog, I weekly share my experiences, knowledge and things that inspire me. I speak with interesting people and successful entrepreneurs, I film in construction sites and completed interior design projects, I reveal what is behind profitable restaurants, I travel to discover novelties and trends and I unveil secrets from my job. Everything is a relaxed and casual fashion. Well, I am not going to make you laugh like Seinfeld did, but you might still be surprised.

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I conceived the first course in Romania about business in interior design. I want to teach you all you need to know to unlock the next level: from customer-seeking and a healthy communication with them to contracts, relationship with your team and suppliers, PR and marketing. IDBS classes are created for any interior architect or designer that wishes to commit to this career in a professional and, obviously, lucrative way.

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Video production company

Video production company specialized in vlogging, commercials and videos for YouTube, TikTok and instagram. With a very young team, GrosuMedia wishes to create trends, not follow them. If you wish to rock TikTok with a viral video for yourself or your brand, let somebody from generation Z do it!

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